To promote the stores, department stores or through wholesale marketing community, a lot of water purifiers Agent entrepreneurs commonly used marketing methods to attract fans.
community marketing is what? Community marketing is based on the same or similar interests, to gather popularity by some carriers, generated by a product or service to meet the needs of groups of business forms.
social marketing micro-channel carrier is not limited, a variety of platforms, and even internet and Community line community can do marketing.
a number of benefits to keep trying innovative marketing of water purification agents will understand community marketing brings. When they contacted marketing community, usually encounter the following issues:
The first batch of fans how come?
came after fans how should marketing?
more and more fans, but why orders with no positive results of growth?
These questions not just about how to start marketing your community, but does not have a review with key benefits. To solve the problem on the marketing of these communities, in fact, quite simple, is to import traditional marketing concept simple enough members.
all the water purification agents should understand about a truth that is more precious than the old customers will always be new customers, in order to consolidate the old customer loyalty to the brand, in addition to sophisticated goods and services in the face, have a “member” of the system, but also a way.
Even such small household appliances water purifiers, membership is still able to play its unique role.
even though the transition from the physical to the network, the basic mechanism remains a key member of the network marketing sustainable development. If we say that the official website is tantamount to corporate business base line, then the community should become the brand’s membership database.
From this point of view to think, you will be able to determine the direct marketing community is not there to play a benefit, or at least qualified. At the same time, also can further let you quickly understand how effective proxy store your water purifier to capture the appropriate community of fans, or how the usual business community, the cumulative energy of their own community.
members of the community structure is not qualified, but also by what kind of effective way to accumulateThe number of fans or the marketing force communities into force, if to think from the membership system entities, then reverse them from several levels of analysis.
If you are not interested in your goods and services people will want to be your member yet?
for membership, is there any kind of publicity they stimulate consumption?
face members put forward any brand can serve to strengthen cohesion?
If you think in this point of view, most of the water purification agents stores, whether they can quickly find a blind spot in the marketing community, and find out the direction of correction. From the fundamental point of view, the implementation process of marketing the community, or simply find customers, stimulate customers of diehard three steps.
When you are ready to begin marketing the community, how to build from scratch a healthy “online membership database”, the following basic concepts, it is thinking and can be executed.
● allow existing members to become the first community of fans
If itself has been operating for some time in the brand business, we believe we have accumulated some existing customers or members, in principle, these people already have a preliminary understanding of the brand, and even part has a certain reliability, so that these people became the first fan community is crucial to strengthen the effectiveness of the early marketing community.
Information bulletin in the water purifier agent franchise, newsletters or any customer information can be exposed to, we see the blocks are to promote good place.
from its beginning to meet new customers, as well-managed and existing customers, absolutely iron law long run!
● new to make the fans are willing to become a member
Of course, many water purification agents are new to this industry, they did not establish “the first batch of members.” A new brand to network marketing, want quick access to potential consumers, through advertising is definitely the only way. This time, let your fans know just willing to first contact is the most important.
stores recommended water purification agents through events, promotions and other ways to enhance the release or consumption of fans joined members of the brand. Such practices must be grounded in addition to the community platform, your home also has an official website or official mall to be converted to the fans members. If the lack of thisLinks, then it is easy to make deals with the activity stream to allow a lottery brigade in vain to enjoy the preferential marketing waste.
● directly through the community, so that more people enjoy and share offer
community the reason for so many marketers flock to become a school of learning internet marketing, simply because the people community consisting of, in addition to a symbol you direct access to customers, customers are more likely to pass through, to enjoy his community resources.
in considerable physical stores love using the punch, it is just a way for the release of the original single consumer to enjoy the benefits scheme, while customers use to help you further “propaganda” brand with concessions.
water purification agents to join the entrepreneur needs to be clear that, in practice, to become “fans / members” or to become a “client / consumer” is not necessarily an absolute process, the key is that you how the concept of entity members of the community into marketing, make it more perfect.